--- title: CatonNet Brings Women's Champions Cup to Social Media description: "Bringing the Women’s International Champions Cup to social media: CatonNet Video Platform breaks through the traditional transmission bottleneck" image: https://www.catontechnology.com/hubfs/WICC-Case-Study-Social%202.jpg --- Our Products Media Transport and Network Services - [Caton Media XStream ](https://www.catontechnology.com/en/solutions/media-xstream) - Fully managed IP transport service for live video - Autonomous AI smart routing - Ultra-reliable and Ultra low-latency delivery - Resilience with SLA >99.9999% - Outperforming satellite and leased lines - Save cost and improve efficiency - [Caton Netscope ](https://www.catontechnology.com/en/solutions/netscope) - Tailored NPMD solution for live video  - Comprehensive network monitoring - Real-time event analysis and insights - Advance Root Cause Analysis - Supports any IP Transport Protocols Flagship Products - [Caton Prime ](https://www.catontechnology.com/en/products/video-processors/encoders-decoders/caton-prime) - Switchable encoder & decoder for HEVC 4K video - [Caton Relay Server ](https://www.catontechnology.com/en/applications/gateways/caton-relay-server) - Gateway for video routing and monitoring - [Caton Network Management System ](https://www.catontechnology.com/en/applications/network-management-system/caton-network-video-management-system) - Transmission orchestration and monitoring [Contact Us **](https://www.catontechnology.com/en/contact) [Book a Consultation **](https://www.catontechnology.com/en/book-a-consultation) Our Solutions [Create & Publish Create and publish video content easily, from any location. ](https://www.catontechnology.com/en/solutions/create-publish-video) [Contribute & Distribute Live broadcast-quality video contribution and distribution over IP. ](https://www.catontechnology.com/en/solutions/ip-contribution-distribution-broadcast) [Connect IP Send and receive high quality video over IP-based networks. ](https://www.catontechnology.com/en/solutions/connect-ip) [Fast File Transfer & Storage Transfer large files quickly and securely. ](https://www.catontechnology.com/en/solutions/fast-file-transfer-storage) [Contact Us **](https://www.catontechnology.com/en/contact) [Book a Consultation **](https://www.catontechnology.com/en/book-a-consultation) Industries we support [Broadcast & Media The technology and expertise you need to broadcast high-quality media to a global audience. ](https://www.catontechnology.com/en/industry/live-broadcast-media-streaming) [Telco & Service Providers Solutions that meet the video and data transmission needs of modern service providers. ](https://www.catontechnology.com/en/industry/telcom-cloud-industry-solutions) [House of Worship Professional quality, cost-effective live streaming and broadcast solutions for houses of worship. ](https://www.catontechnology.com/en/industry/house-worship-video-solutions) [Cinemas Distributing live concerts and performances to cinemas globally with broadcast-grade quality and cost-effective IP delivery. ](https://www.catontechnology.com/en/industry/cinemas) [Contact Us **](https://www.catontechnology.com/en/contact) [Book a Consultation **](https://www.catontechnology.com/en/book-a-consultation) News & Insights [Press Releases The latest press releases from the Caton Tech team ](https://www.catontechnology.com/en/news-insights/tag/press-releases) [Case Studies The latest Case Studies from the Caton Tech team ](https://www.catontechnology.com/en/news-insights/tag/case-studies) [Insights The latest Industry insights & learnings from the Caton Tech team ](https://www.catontechnology.com/en/news-insights/tag/insights) [Events The latest information on all events that Caton are hosting and attending ](https://www.catontechnology.com/en/news-insights/tag/events) [Contact Us **](https://www.catontechnology.com/en/contact) [Book a Consultation **](https://www.catontechnology.com/en/book-a-consultation) About Caton [About Caton Find out all about Caton, where we came from and why we exist ](https://www.catontechnology.com/en/about-caton-technology) [Contact Caton Have any questions? Find out all the different ways you can contact the Caton team. ](https://www.catontechnology.com/en/contact) [Our Global Partners Network Discover the full list of global distributors and resellers here. ](https://www.catontechnology.com/en/global-partners) [Join Caton Want to join the Caton team? Take a look at our open positions and apply. ](https://www.catontechnology.com/en/join) [Contact Us **](https://www.catontechnology.com/en/contact) [Book a Consultation **](https://www.catontechnology.com/en/book-a-consultation) - [Insights](https://www.catontechnology.com/en/news-insights/tag/insights) - [Press Releases](https://www.catontechnology.com/en/news-insights/tag/press-releases) - [Events](https://www.catontechnology.com/en/news-insights/tag/events) - [Case Studies](https://www.catontechnology.com/en/news-insights/tag/case-studies) # Bringing the Women’s International Champions Cup to social media: CatonNet Video Platform breaks through the traditional transmission bottleneck ![Caton News Team](https://www.catontechnology.com/hubfs/Logos/logo-caton-favicon.svg) 25 Jan 2022 ##### Caton News Team Latest Case Study from the Caton Tech Team [ Return to News and Insights ](https://www.catontechnology.com/en/news-insights) ![WICC - Top Banner](https://www.catontechnology.com/hs-fs/hubfs/Case%20Study/Images/WICC%20-%20Top%20Banner.jpeg?width=690&name=WICC%20-%20Top%20Banner.jpeg) Women’s football is now hugely popular around the world. Audiences are keen to watch the big games live. Today, that means more than just traditional television broadcast: audiences expect to be able to watch on multiple screens and platforms. Owners of the intellectual property rights now recognise the pressure of its large viewership base to deliver quality content anytime, anywhere, on any device. The challenge is to deliver the content without compromising on quality and reliability. The popularity of social media has introduced yet another platform for live event consumption, assuring wider audience reach and improved usability. However, operators are often faced with quality and integration challenges when using social media platform for live streams. To ensure streams are mobile-friendly, transmissions from a professional broadcast setup are compressed and re-formatted by the social media platforms, processing which can cause a delay of as much as 30 seconds. For its coverage of the Women’s International Champions Cup (WICC) to audiences throughout mainland China, Relevent Sports Group adopted a revolutionary transmission architecture designed by Caton Technology. With 100% successful transmission, coverage of the WICC 2021 final was efficiently transported from BT Tower in London to Sina Weibo, the leading Chinese social media platform, quickly and securely. In utilising Caton Technology, the content was delivered in the lowest latency, resulting in exceptional coverage across the Sina Weibo platform, exceeding viewers expectations. ##### Bespoke architecture for WICC 2021 live broadcast on social media ![Caton WICC 2021 live broadcast-1-1](https://www.catontechnology.com/hs-fs/hubfs/Case%20Study/WICC/Images/Caton%20WICC%202021%20live%20broadcast-1-1.png?quality=high&width=690&name=Caton%20WICC%202021%20live%20broadcast-1-1.png)To ensure that the Relevent Sports video streams were transmitted in a cost-effective, reliable and efficient manner, a bespoke video transmission architecture that assured maximum performance and reliability was designed by Caton, providing seamless integration between Relevent Sports’ existing infrastructure, Caton’s cutting-edge technologies, and Sina Weibo. This delivered three key benefits: Premium experience: Meeting its promise to deliver the best viewing experience to its customers, Relevent Sports tapped on the extensive reach of [CatonNet Video Platform (CVP)](https://www.catontechnology.com/en/platform/catonnet-video-platform), along with [Caton Transport Protocols (CTP)](https://www.catontechnology.com/en/technology/caton-transport-protocols), to ensure that signals are transmitted in an optimised fashion from London to Hong Kong. Powered by [CTP](https://www.catontechnology.com/en/technology/caton-transport-protocols)’s inbuilt algorithms that mitigate network challenges through dynamic error correction and optimisation of transmission links, transmissions through [CVP](https://www.catontechnology.com/en/platform/catonnet-video-platform) are assured with high quality, performance, and reliability. Simplified viewing over social media: As mobile viewing becomes the norm, social media platforms need to ensure that transmission bitrates are mobile device-friendly. To broadcast successfully through social media platforms such as Sina Weibo, IP owners and production companies need to move away from traditional broadcasting formats and protocols. The cutting-edge technologies from [CVP](https://www.catontechnology.com/en/platform/catonnet-video-platform) allowed Relevent Sports to transcode seamlessly into the Sino Weibo format, delivering the live signal ready to go. The extensive protocol compatibility of [CVP](https://www.catontechnology.com/en/platform/catonnet-video-platform) also ensured seamless interoperability, simplifying the broadcast integration process between Relevent Sports existing infrastructure and Sina Weibo. Utmost security: Relevent Sports also placed high emphasis on security to prevent content piracy. [CVP](https://www.catontechnology.com/en/platform/catonnet-video-platform) boasts a multi- layer security architecture where not only the transmission tunnels are AES-265 encrypted, streams and data are also individually sliced and encapsulated by [CTP](https://www.catontechnology.com/en/technology/caton-transport-protocols)’s proprietary technologies. In addition, [CVP](https://www.catontechnology.com/en/platform/catonnet-video-platform) also enables operations in a closed account system where control commands are encrypted and connections are whitelist gated. ![WICC-Photo-3-banner](https://www.catontechnology.com/hs-fs/hubfs/Case%20Study/WICC/Images/WICC-Photo-3-banner.jpeg?width=316&name=WICC-Photo-3-banner.jpeg) ##### About Relevent Sports Relevent Sports Group (RSG) is one of the most influential privately-owned international soccer companies, with a focus on growing the popularity of the sport in North America and Asia. RSG delivers exceptional multi-platform experiences and access for fans across the International Champions Cup, Women’s International Champions Cup, and the International Champions Cup Futures tournaments featuring the world’s top soccer clubs. RSG also invests in and develops platforms to accelerate the growth of soccer, including the first-of- its-kind joint venture with LaLiga to grow the popularity and value of the league in North America. ##### Relevant Caton products: [1. Caton Media Bridge: ](https://www.catontechnology.com/en/products/video-processors/modular-chassis/media-bridge)Caton Media Bridge is a cost-effective, platform-based and multipurpose video processing system that can meet your needs for various video delivery applications. The device supports three functional modules for receiving, encoding and decoding, making it easy for you to adopt a video service or turn your existing service into an IP-based network to support multi-channel video processing. With industry standard ASI and IP connections, the Caton Media Bridge can tap on Caton’s advanced technology ecosystem including Caton Transport Protocols (CTP) and CatonNet Video Platform (CVP), by connecting to other Caton suite of products. [2. Caton Transport Protocols (CTP): ](https://www.catontechnology.com/en/technology/caton-transport-protocols)Seamlessly adapt to the challenges caused by jitter and network congestion, ensuring stability, high quality, low latency and security. CTP continues to be the chosen technology for business applications ranging from live coverage of world-class sports games to real-time telemedicine consultations. Beyond video, enterprises and service providers are leveraging CTP for fast file/data transfer, enjoying transfer speeds that are significantly faster than traditional solutions. [3. CatonNet Video Platform (CVP):](https://www.catontechnology.com/en/platform/catonnet-video-platform) Provides broadcast grade media transmission services with presence in over 60 countries worldwide. Powered by Caton Transport Protocols (CTP), CVP delivers a highly available, low latency and secure service ensuring your video can be transmitted and received without compromising on quality or speed. 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Audiences are keen to watch the big games live.... 25 Jan 2022 Read more ](https://www.catontechnology.com/en/news-insights/caton-breaks-through-wicc-traditional-transmission-bottleneck) [Case Studies](https://www.catontechnology.com/en/news-insights/tag/case-studies) [##### Caton Delivers Live Viewing Experience of the Olympic Games In the current landscape, media producers are constantly looking for innovative ways to deliver real-time... 20 Dec 2021 Read more ](https://www.catontechnology.com/en/news-insights/caton-china-unicom-momenta-deliver-immersive-live-viewing-of-the-olympics) Close ## Connect with Caton We'd love to chat about your video and data IP transmission needs and discover how Caton can add value to your organization. To contact us or schedule a meeting with a member of the team, click the button below to access our regional contact information. [CONTACT US](https://www.catontechnology.com/en/contact) Close Close